Wednesday, March 18, 2020

The Bengal Region

The Bengal Region Bengal is a region in the northeastern Indian Subcontinent, defined by the river delta of the Ganges and Brahmaputra Rivers. This rich agricultural land has long supported one of the densest human populations on Earth, despite the danger from floods and cyclones. Today, Bengal is divided between the nation of Bangladesh and the state of West Bengal, India. In the larger context of Asian history, Bengal played a key role in ancient trade routes as well as during the Mongol invasion, British-Russian conflicts, and the spread of Islam to Eastern Asia. Even the distinct language, called Bengali or Bangla - which is an eastern Indo-European language and a linguistic cousin of Sanskrit - spread throughout much of the Middle East, with about 205 million native speakers. Early History The derivation of the word Bengal or  Bangla  is unclear, but it appears to be quite ancient. The most convincing theory is that it comes from the name of the Bang  tribe, Dravidic-speakers who settled the river delta sometime around 1000 B.C. As part of the Magadha region, the early Bengal population shared a passion for arts, sciences, and literature and are credited with the invention of chess as well as the theory that the Earth orbits the Sun. During this time, the main religious influence came from Hinduism and ultimately shaped early politics through the fall of the Magadha era, around 322 B.C. Until the Islamic conquest of 1204 - which placed Bengal under control of the Delhi Sultanate - Hindu remained the regions main religion and through trade with Arab Muslims introduced Islam far earlier to their culture, this new Islamic controlled to the spread of Sufism in Bengal, a practice of mystic Islam which still dominates the regions culture to this day. Independence and Colonialism By 1352, though, the city-states in the region managed to unify again as one nation, Bengal, under its ruler Ilyas Shah. Alongside the Mughal  Empire, the newly founded Bengal Empire served as the subcontinents strongest economic, cultural and trade powers - its sea ports meccas of commerce and exchanges of traditions, art, and literature. In the 16th century, European traders began to arrive at Bengals port cities, bringing with them western religion and customs as well as new goods and services. However, by 1800 the British East India Company controlled the most military power in the region and Bengal fell back to colonial control. Around 1757 to 1765, the central government and military leadership in the region fell to BEIC control. Constant rebellion and political unrest shaped the course of the next 200 years, but Bengal remained - for the most part - under foreign rule until India gained independence in 1947, taking with it West Bengal - which was formed along religious lines and left Bangladesh its own country as well. Current Culture and Economy The modern-day geographic region of Bengal - which encompasses West Bengal in India and Bangladesh -   is primarily an agricultural region, producing such staples as rice, legumes, and high-quality tea. It also exports jute. In Bangladesh, manufacturing is becoming increasingly important to the economy, particularly the garment industry, as are remittances sent home by overseas workers. The Bengali people are divided by religion. Around 70 percent are Muslim due to Islam first being introduced in the 12th century by  Sufi  mystics, who took control of much of the region, at least in terms of shaping government policy and national religion; the remaining 30 percent of the population is mostly  Hindu.

Monday, March 2, 2020

How To Use The Best Content Types To Reach Your Audience

How To Use The Best Content Types To Reach Your Audience When I go shopping, nothing frustrates me more than a â€Å"one size fits all† label. It never does. At least the â€Å"one size fits most† is a bit more honest, but still. The caps are too small, the gloves too long, the flip-flops are a travel hazard. Just no. Yet content marketers apply the dreaded â€Å"one size fits all† label to pretty much all that they make. It’s tough to get away from that if you don’t have a team of people helping you create all kinds of â€Å"sizes† of content. Solo bloggers are working hard enough just trying to blog, much less make content in a variety of forms. So let’s take a two-pronged approach: understanding the core content types, and understanding how people learn. With the launch of s new ability to not only plan your blog and social media content, but  now a lot more content types using your all-in-one marketing calendar, now is a great time to learn all about this. Let’s take a look at the most effective content types, and then figure out which â€Å"size† fits your audience the best. How To Connect The Best Content Types With Your Readers Learning Styles via @JulieNeidlinger The Most Effective Content Types Defining content types is not easy. Some content marketers use the phrase to talk about way a piece of content is written, while others use the phrase to talk about the format the content takes. In this post, I’m working with the latter approach, breaking it down to the four content types: graphics, video, downloads, and articles. 1. Visual graphics. Bold truth:  Even if you’re not a die-hard visual learner...visuals still work on you. Even if for no other reason than it’s easier to watch and feel than read and decipher. Most people would rather watch the movie than read the book. Whether it’s a meme, photo, illustration or infographic, the data is clear: Our brains love visuals. So for this reason, and the fact that social networks have all built themselves to handle images, visuals are the top content type. You could make a brand viable on visuals alone (e.g. Pinterest, Instagram). Must Read: How To Make The Best Blog Graphics For Non-Designers How To Design The Best Blog Graphics With Free Tools And Design Theory 2. Videos. Videos may be  a tough content type to get you or the team excited about, because they aren’t that easy to make. A poorly made video is dangerously close to being worse than having no video at all. And yet, despite all of you fellow wordsmiths out there (like me) who love the written word more than anything, the stats in support of video are pretty hard to argue: Videos increase people’s understanding of your product or service by 74%. YouTube is the number two search engine in the world. A third of all online activity is spent watching video. The average Internet user is exposed to an average of 32.2 videos in a  month. Every day, 100 million Internet users watch an online video. 50% of users watch business-related videos on YouTube once a week. 75% of users visit the marketer’s website after viewing a video. 75% of executives watch work-related videos on business websites at least once a week. An average user spends 16 minutes and 49 seconds watching online video ads every month. 80% of Internet users remember the video ads they watch online. That’s just 10  of 25 mind-blowing stats from Digital Sherpa about video potential that will either make you cry if you’re unprepared for video creation, or jumpstart your interest if you’ve let them lag a bit. Must Read: 5 Different Content Types That Will Help You Save Time Blogging (check out the section on making videos) 3. Ebooks and downloads. Ebooks (and other free downloads) are that beloved carrot that we use to collect email addresses for our ever-growing email list. The ebook is the portable piece of content that the reader can take with them when they aren’t on your blog. Readers who are also content marketers are always building their own library of resources because, let’s face it, we’re all in a bit of a desperate race to find something to write and talk about every day. As I said before, everything is derivative, and that’s OK. Ebooks are popular for people looking for inspiration for their own content. But ebooks are also popular for people who just like to...read. I’d encourage you to make your ebooks available beyond just your email sign up or landing page. Consider putting them where people go to buy and download ebooks for ebooks sake (i.e. Amazon, iTunes, Scribd, etc.). Most content marketers are sold on ebooks as a carrot for growing the email list, but they aren’t thinking beyond the realm of their own site. Ebooks can get your brand out there just like a best-selling author. Must Read: 17 Apps To Help You Make Ebooks That Get Noticed 4. Articles. Articles are blog posts, long social media posts, interviews- anything that is longer, written content found on your content properties. These are the pieces of content that bring people to your website, the search engine honeypot. Like visual content, articles have a wide range of approaches. They might be short form, long form, lists, narrative, outline, interview- the only limits on what you create with the article content type is what limits you as a writer, and where you will be publishing. Must Read: 10 Easy Blog Post Ideas To Fill Your Editorial Calendar It Matters How Your Audience Learns We all learn differently. That’s why that one-size-fits-all approach fails. Some of us want to hear, some of us want to read, some of us want a picture- we’re looking for a different hook. How we learn plays into how your audience prefers to consume content, and ultimately, if they will remember it. Understanding how readers learn will help you find the most effective content types to get your brand’s story to resonate. The seven learning styles are generally thought to be visual, aural, verbal, physical, logical, social, and solitary. Some of these don’t directly apply to the content you’ll be creating, so let’s package them up into something a bit more portable than a list of seven. Test different content types to discover how your audience learns. Build on that understanding.1. Visual learners. Visual learning is known as spatial learning. Visual learners need to see your data, your theory, or your story spelled out in imagery. They want to associate feelings with the photos you provide. They will remember an article better because of the graphic that topped it. Visual learners like whiteboards. They prefer to diagram and map out the idea they are discussing, because they see things as spatial and related. The are pleased when they see Venn diagrams or flowcharts. They brainstorm with mind maps. Content types that work well include: Infographics Videos (videos, along with podcasts, can also tap into the aural aspect of learning for those who prefer to listen to content). Maps Timelines Charts and graphs Photos and illustrations Slide decks Memes 2. Number crunchers. Number crunchers are logical beasts, preferring that you provide them with facts and data and let them draw their own conclusions. They are quick to pick out patterns and form connections between data. They love content that provides a systematic way to solve a problem that they can apply in their own situation. They like organization, lists, tied up conclusions, and the use of words like â€Å"template† or â€Å"data-driven solution† are an immediate attraction. Content types that work well include: Charts and graphs Infographics Case studies Webinars Sharing behind-the-scenes data (e.g. A/B test results) Research Guides White papers 3. Text lovers. Some of us love the written word. Sure, we love a helpful graphic or chart now and then to assist in visualizing some concept, but word pictures do a better job than actual pictures will, in the long run. A great metaphor or simile, or the perfect analogy- those kinds of word pictures will help us understand your brand much better than a pie chart. The trick here, of course, is that many content marketers love to express themselves verbally (that’s why they blog), but their audience may not always learn verbally. Content types that work well include: Long-form blog posts Ebooks White papers Guides Slide decks with words Story and narrative Serial content Graphics with words 4. Social learners. Some people learn best when there are other people involved. They want to surround themselves with a group, thriving off of feedback. This is the social learner. The social learner is especially fond of linking and name-dropping, and it makes sense that these learners are drawn to content marketing. Why? Content marketers rely heavily on each other. They write blog posts and share content that others have created, quoting and referencing the findings and ideas put forth by others. It is very much a group activity, which helps your brand. When your brand story is told secondhand, it gains authority in a kind of second generation format. It is given validity not only because you wrote it, but because someone else believed it enough to share or base their own content on it. Social learners receive curated and ultra-linked or ultra-discussed content well- anything that makes people a part of the content. Content types that work well include: Interviews Case studies Webinars List posts (collected links, resources, quotes, or responses to a singular question) Surveys Opinions (inspires discussion!) User-generated content (e.g. #CoChat) The Perfect Mix: Content Types And Learning Styles So how do we wrap this up, this crazy mix of content types and learning styles? No single audience is going to be made up of just one type of learning style. There are going to be many preferences at work, sometimes a mix of more than one. Here's how to connect different content types with different learning styles. #contentmarketing1. Content types are flexible. When you compare the lists in each learning style with the list of the most popular content types, you see some of those types popping up in multiple learning styles. There is no one content type reserved for one particular learning style. That’s a relief. 2. Content starts small and branches out. What you don’t do is create a single piece of content and load it up with everything for every learning type. That won’t work for anyone. The best approach is to think of your content as if it were a flower seed, with the potential to have various stages until full bloom. Let’s say that the seed is like a blog post. It is your base content. You will probably add fertilizer to that seed by including visual images in it, because even if people don’t learn visually, they appreciate a picture or two (remember, visual content is #1). The seed gets watered when you share it on social media. At that point, it starts to grow in the direction of the sun (your audience). The stem branches out from that original seed- maybe you create an infographic and share it. Maybe you create an ebook, and then create a video and podcast after that. Whatever the case, the content isn’t just a blog post anymore. It became more. The flower and stem aren’t literally packed into the seed. It comes later. In other words, your base content grows in the direction of your audience. Whatever they want, you create the content type to fit. This sounds familiar, hopefully. This is about repurposing your content, a concept we have often prodded readers to try. Because it really is important. Must Read: 50+ Places To Repurpose Your Content Make sure to download your free content types template to get started. And check out the new features in to help you plan all of your  content types in one place.

Saturday, February 15, 2020

Main Development in American Literature, Art, and Culture Essay

Main Development in American Literature, Art, and Culture - Essay Example As the report declares over the period 1820 to 1860 there was strong advocacy for abolition of slavery in America. The print media was a strong tool used to highlight the evils of slavery among abolition activists. However, it was never going to be an easy task to convince most white Americans that slavery was wrong and immoral because it was so much engraved in the history of the country. There was key debate to ratify constitution to put an end to slavery. The abolitionist movement was boosted second great religious revival that swept across America. Other issues debated around this time involved equality, morality of slavery, welfare of slaves and the agrarian way of life perpetuated by slave trade. The period often referred to as antebellum era was also marked by condemnation and victimization of slave abolition activists like Garrison of the Liberator newsletter both from the south and north of America.From this paper it is clear that  the war of 1812 coincided with the remova l of Indians in the areas of Georgia and Alabama. But even before their removal could be complete, mass movements of immigrants started moving to the west mainly due to availability of cheap land and easy credit. First to arrive in the west included drifters and squatters.  Mass settlement in the west continued and by 1820 population in western states of Illinois, Ohio and Indiana had soured.  The westward flow was slowed down by financial panic in 1819.... The period often referred to as antebellum era was also marked by condemnation and victimization of slave abolition activists like Garrison of the Liberator newsletter both from the south and north of America. Outline significant developments in American westward expansion from the war of 1812 to the Mexican-American war. The war of 1812 coincided with the removal of Indians in the areas of Georgia and Alabama. But even before their removal could be complete, mass movements of immigrants started moving to the west mainly due to availability of cheap land and easy credit. First to arrive in the west included drifters and squatters. Mass settlement in the west continued and by 1820 population in western states of Illinois, Ohio and Indiana had soured. However, the westward flow was slowed down by financial panic in 1819. Road construction and the Erie Canal in 1825 shifted the direction of migration with Detroit, Cleveland and Chicago becoming major ports. The same expansion was also b eing witnessed in the southern gulf plains fuelled by excellent climate for cotton and availability of slavery (Billington and Ridge, 41-42). By 1824, Americans and Mexican used to live together in Texas. By 1836, some Texans wanted to be on their own and free from Mexico and wanted to make their own laws. As a result, the Republic of Texas was formed. However, General Santa Anna, the leader of Mexico did not want Texas to be independent and free resulting in massive killing in Alamo in San Antonio. This sparked retaliation from America with Mexico being overpowered and Texas become part of America (Raabe, 6). In your understanding of Francis Frederic’s life experience, what were the most revealing episodes and

Sunday, February 2, 2020

American Education Research Paper Example | Topics and Well Written Essays - 1750 words

American Education - Research Paper Example † The hypothesis tested was the simple answer: â€Å"No. Not at all.† 2. Introduction In the early periods of American History, Christianity formed the main source of knowledge and teaching. Before the emergence of the Private School System, the Church influence was eminent on the American Education System. As per the founding rules and regulations set for the running of the education system, the American Federal Government had no rights of interference in the field of education. However with the passage of time, it was felt necessary that the country must have a centrally established education system (Haugen and Susan, pp43-49).   The Federal Ministry of Interior was responsible for looking after the affairs of education which included all sorts of funding until in 1979 when the Federal Ministry of Education was established formally. After 1979, all the affairs of the education in United States of America are addressed in the Ministry of Education. There is however an exception to some states that they can form and implement policies of their own which aim at benefitting the educational institutions. In United States, besides the government, there are social groups and educational organizations which aid and fund in education sector. The United States’ law protects every citizen’s right of getting education. ... American Education System is however not up to the required mark which would help the countrymen achieve the height and grandeur among the nations of the world. The institutions are educating the students with an aim to fill them with knowledge of theory having no attempt to turn them practical. They must despite try to make them innovators as to make them capable of devising their own methods of success. The obsolete method of memorization of stuff is against the current day requirements of skills. The system has failed to produce inside the student a will to conquer (Diane, pp74-88). Tony Wagner agitates against the American Education System in a calm manner: â€Å"Today knowledge is ubiquitous, constantly changing, growing exponentially†¦. Today knowledge is free. It’s like air, it’s like water. It’s become a commodity†¦. There is no competitive advantage today in knowing more than the person next to you. The world doesn’t care what you know. What the world cares about is what you can do with what you know† (Wagner and Compton, p 56). The schools in United States are unable to produce innovators which mean that American society must suffer from inertia: â€Å"The culture of schooling as we all know is radically at odds with the culture of learning that produces innovators† (Wagner and Compton, p 59). His conclusion was based on the research he conducted during visits of a large number of schools. He was sure that the current system if persisted for long would result in a society devoid of innovators. Many reasons have been deliberated upon by the researchers of the American Education System which hinder innovations. Students are taught to concentrate upon improving their GPA.

Friday, January 24, 2020

Valuation of Supersize me Essay examples -- Morgan Spurlock Super Size

Evaluation of Super Size Me   Ã‚  Ã‚  Ã‚  Ã‚  Americans are fat and growing fatter with each passing day. One does not have to do look far to see how fat we are. Take a stroll to the supermarket, college campuses, offices, playgrounds, fast food restaurants, or malls and see the evidence of fat America. What is causing this epidemic of obesity? There are a plethora of reasons including overeating, lack of exercise, fast food, processed food, dieting, and sedentary lifestyles. Morgan Spurlock of New York City decided to tackle one aspect of this problem with his idea of studying the McDonald’s way by limiting his intake of food for one month to only McDonald’s and filming this adventure. The result is the movie Super Size Me. Spurlock finds that the McDonald’s way is a super highway to fat city.   Ã‚  Ã‚  Ã‚  Ã‚  Mr. Spurlock followed three rules as during this journey; he could only eat what was available over the counter, including water, no super sizing unless it was offered, and he had to eat and try every item at least once. But before Spurlock hit the roads throughout the United States interviewing Surgeon Generals to gym teachers, cooks to kids, and lawmakers to legislators, all in 20 cities (including Houston which is known as the â€Å"fattest city† in America) he went to numerous doctors and nutritionists and every one told him that he was in shape and in good health. While making the film, Spurlock consumed in 30 days as much McDonald’s as most nutritionists would advise to have in 8 years. He revealed to the American public the truth about fast food. Something many already knew, but found it easier to avoid the fattening truth. Today 1 in 4 Americans visit a fast food restaurant on a daily basis. About 95% of the commercials that children see are for foods filled with sugars and fats. Children are bombarded with images of fast food by media advertising. Most Americans understand the marketing strategy of McDonald's -- appealing to the young. From an early age children are lured into McDonald’s by promotions of toys, actions figures, yummy food packaged into Happy Meals, and small on site playgrounds. The food is fast, comparatively cheap, and hot. In the film Spurlock interviewed a family in front of the White House and asked them to recite the Pledge of the Allegiance. After they wearily recited it, the family was asked about their memories of McDonald’s. Their faces lit... ...e are those folks that will eat there every day let alone numerous times a week. In 1972, we spent 3 billion a year on fast food - today we spend more than 110 billion. Ironically Americans spend all kinds of money trying to lose weight each year, but need to concentrate on exercise, eating healthy, and cutting out fast food. Overweight Americans need to empower themselves and stop talking about being fat, and get moving on some simple solutions like eating less and moving more.   Ã‚  Ã‚  Ã‚  Ã‚  After this movie was shown at a film festival McDonalds stopped super sizing 6 weeks later and introduced the â€Å"Go Active!† meal. The results on Spurlock may have been extraordinary on how quickly he gained weight and how his body and health were slowly deteriorating, but this shows why so many Americans are overweight and the way they are. Everything, even the little â€Å"healthy† options are jam packed with sugars and calories. This might also explain why 60% of the population is overweight or obese. Super Size Me. Dir. Morgan Spurlock. Perf. Morgan Spurlock. 2004. DVD. Samuel Goldwin Films, 2004. â€Å"Super Size Me by the Pound†. Super Size Me: A Film of Epic Proportions. 8 Mar. 2004. .

Thursday, January 16, 2020

Agriculture in Nepal

The major economic source of the majority of the families in our country is agriculture. More than 70% of our human resources are involved in agriculture and this sector provides for nearly 40% of the gross domestic product. Thus agriculture is the major occupation, main enterprise and the major lifestyle of the country. The unit of the agricultural system in our country currently is a family. If we take a general representative example we see that the enterprise has familial investment, and the products of the enterprise are consumed in the family itself, and the products do not have access to the markets.Once in a while, if the production of the family exceeds the consumption it is obviously difficult for a family to find the markets, transport the products to the markets if they find one, and bargain for profits, and for the security of their farm or animal products. To add to that competitions with established national and international enterprises leads to economic failures whic h have interrupted the few efforts of enterpreneurship that were tried. With both remnants of the century-old systems and the sparks of modern agriculture systems seen, the major trends of the national agricultural behaviour, systems and production are as follows:1. Investment: The major share of investment on agriculture are occupied by land and human labour. Technology, irrigation, infrastructure development, and provision of chemical fertilizers are out of imagination and potentials for a family, and the government also is still to concentrate on this issue. Also a sizable number does not even have access to cultivable land and thus cheap human labour is all they can sell, which further limits their ambitions for financial prosperity.Even families with land are devoid of modern technology due to economic and/or educational reasons. The main agricultural tools are still the centuries old local kuto, kodalo and halo. 2. Financial Unit: At present, the study of the Madhes, Pahad, Hi mal or any geography reveals that entrepreneurship is lacking in part due to land fragmentation . Due to lack of collective agricultural systems small familial financial units are created which are incapable of competing with larger established national or international financial enterprises.Product Diversification: Although agriculture has to favorable according to the geology and climate, the present trend is that all families across the nation from mountains to the plains and across the east-west channel grow the same varieties of crops and rear the same livestock. There is a trend of each family growing all it needs for subsistence rather than farming according to the microclimate. 4. Mentality: The educated youth do not wish to pursue agriculture as a career. There is a general lack of promoting entrepreneurship in the country in general.Research and Development: There is little co-ordination if any between the limited Agricultural School and Research Centres. Farmers can only regret when their whole harvest is destroyed by pests. Lack of proper testing and pretesting of hybrids continue to ruin the investments of the poor farmers. Furthermore, it has been a challenge to retain the agroscientists and technicians in the country as seen in other technical sectors. 6. Support Systems and Infrastructure: There is a poor state of credit provision to the farmers. The corporate banks are investing well below the policy requirement of 10% in agriculture.Also the interest on agricultural loans is very high compared to real state and automobile loans. There is virtually no provision of insurance and securitization on the agriculture sector. The lack of supporting infrastructure needs no description, there are no adequate rural roads, storage facilities and cold-stores are a rarity and demand for the required electricity facilities is unmet. The focus of social and economic life of our country, the agriculture sector is still family-based, subsistent and non-profess ional. Therefore it has to be replaced to develop a technical, collective and entrepreneurial system of agriculture.

Wednesday, January 8, 2020

Dr. Faustus Essay Satirizing Renaissance Humanism

Satirizing Renaissance Humanism In Dr. Faustus In Dr. Faustus, Christopher Marlowe has vividly drawn up the character of an intelligent, learned man tragically seduced by the lure of power greater than he was mortally meant to have. The character of Dr. Faustus is, in conception, an ideal of humanism, but Marlowe has taken him and shown him to be damned nonetheless, thus satirizing the ideals of Renaissance Humanism. M. H. Abrams A Glossary of Literary Terms defines Renaissance Humanism, stating that some of the key concepts of the philosophy centered around the dignity and central position of human beings in the universe as reasoning creatures, as well as downplaying the animal passions of the individual. The†¦show more content†¦Faustus is rarely more humanist than when he describes what he will do with his hell-bought power. Marlowes attack on humanism is subtle. He demonstrates an admirable complexity of narration as he weaves these grand-seeming gestures of the power of the individual in with the essential damnation that walks hand-in-hand with man. There is little or nothing which Faustus does which is not unto itself humanistic. His downfall is woven into the fact that he is and will always be human- thus, flawed. Marlowe creates a character who is intelligent, broad-based in his education, logical, and poetic... and still damned. Despite his humanism, he is unequivocally corrupt, a quality which Renaissance Humanism as a philosophy tended to gloss over. When Faustus achieves his power, he time and again fails to take advantage of it for any but the silliest operations. From the viewing of the Seven Deadly Sins (V, 277-322) to enchanting an offensive knight with horns (X, 52-80), the mans professed intentions of greatness are shown for the hopeless dreams they really are- they contain neither truth nor purpose, in the end, despite what Sydney stated. Marlowe points out again and again in conversation with the wise (if evil) demons